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Legal Aid of North Carolina debuts new website

RALEIGH — Legal Aid of North Carolina has fully launched its new website at the existing legalaidnc.org address. Designed and developed by Charlotte-based Kelso Communications and Priceless Misc, the website features the new Legal Aid NC brand debuted earlier this year to celebrate and honor the organization’s 20th anniversary.

Navigation has been updated to better tell the organization’s story and demonstrate the incredible impact the organization makes in all 100 counties of North Carolina. Most importantly, client resources and self-help materials have been reorganized to be easily accessible and searchable. The new legalaidnc.org website also makes it easier for the community to donate and get involved.

“While I am thrilled with how fresh and friendly the design of our new website is, I am even more excited by how well it will serve our clients,” said Ashley Campbell, CEO of Legal Aid of North Carolina. “Our attorneys, paralegals and staff are always happy to help, but this website will help our community educate and empower themselves.”

The new Get Help section of legalaidnc.org:

  • Puts front-and-center a news carousel where clients can see important alerts and time-sensitive information like application deadlines and emergency-specific resources.
  • Features “one stop shop” sections dedicated to housing, domestic violence and sexual assault, healthcare access, government benefits, seniors, family law, consumer issues, employment and more.
  • Neatly organizes specific resources, events and links to other articles within each topic area (see the Housing section for example).
  • Highlights local offices, how to contact Legal Aid NC for assistance and self-help clinics where users can learn to handle certain basic legal issues without hiring an attorney.

In addition to better serving clients, the robust Pro Bono section of legalaidnc.org caters to members of the legal community across North Carolina who are looking for a way to give back. The website features a full list of pro bono programs and staff who can help attorneys, law students, paralegals and others channel their passion into projects that maximize their impact and time. The website also features opportunities for continuing legal education.

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Legal Aid NC’s upgraded website is a key milestone in the organization’s 20th anniversary strategy to increase its impact. Legal Aid of NC has grown to become the only organization that can remove civil legal barriers to economic opportunity for every vulnerable North Carolinian. Currently, the organization includes more than 500 staff and volunteer attorneys who provide legal services to 22,609 people, benefitting 53,265 total individuals, with the legal and non-legal services they need to live safe, stable, self-sufficient, productive and meaningful lives. Though the organization makes a huge difference, the demand for its services surpasses its capacity to help. Legal Aid NC’s investment in redeveloping its website ensures that legalaidnc.org is no longer a barrier for those who want to donate or volunteer.

Legal Aid of North Carolina is a statewide, nonprofit law firm that provides free legal services in civil matters to low-income people in order to ensure equal access to justice and to remove legal barriers to economic opportunity. Learn more at legalaidnc.org. Follow us on Facebook, Twitter, Instagram, LinkedIn and YouTube.

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